The weekend has arrived, which means Bread & Butter opened today at 1pm, giving visitors the entire day to discover what our 30 brands have to offer. The Brand Labs have been buzzing with activity from the moment the doors opened and Saturday’s guests poured into Berlin’s Arena. The Levi’s tailor has been stitching on patches and embellishing jeans, creating some Coachella-worthy pieces for B&&B’s denim-lovers. Meanwhile, at the Van’s booth, visitors have been pimping their trainers with sparkly Swarovski gems and taming their locks at the Braid Bar.
At 15.00 sharp, the audience in the Show Space fell silent as the Selected Femme/Homme presentation began. Models glided along the catwalk to some serious beats against a backdrop of fascinating time-lapse visuals. The clothes were the epitome of Scandi-chic, in wearable neutral tones. For guys, rollnecks and slim cut trousers were order of the day, while the girls showcased slouchy knitwear and chiffon dresses – bound to be top of our wishlists this season.
In contrast, the Hugo show was introduced by dynamic dance crew, The Flying Steps, who bounced onto the catwalk with some impressive body popping and smooth slo-mo moves. The audience was transfixed on the dancers, who were casually spinning on their heads before the room was bathed in red light for the fashion show to commence. Parisian DJ Clara 3000 played a pulsing track by Kid Crunk as HUGO showed their AW16 collection. The clothes presented were mostly updated classics, such as clean white shirts, and cool leather jackets. The red, white and black outfits felt like the school uniform of our dreams, heels were even styled with ankle socks for full effect.
At Badeschiff, a crowd gathered at the Beach Stage as Palmistry took to the mic and eased us into the evening with his soft vocals over some mellow dancehall vibes. Visitors reclined into their deck chairs with a drink in hand, as Day two proved that there was something for everyone at Bread & Butter.